What Is Google Trends?
Launched in 2012, Google Trends is one of the most powerful tools for learning about frequently changing search trends.
For a given news search term, you can discover all the information you need, including the number of times the search was looked up when it occurred and the region of the world where the search occurred.
It also takes into account the volume and duration of searches for the site.
The tool is designed to dig deep into detailed data in real time.
Finding New Trending Keywords Using Google Trends
The Trending Searches page also includes a tab for real-time search trends. Here you can see the stories that have trended across Google in the past 24 hours, updated in real time. Each topic also displays a graph showing how the topic’s popularity has fluctuated over the past 24 hours, along with links to news articles.
The biggest difference between Real-Time Search Trends and Daily Search Trends is that Real-Time Search Trends allows you to sort the data into categories. By default, trends from all categories are displayed, but you can choose to view specific topics from Business, Entertainment, Health, Science and Technology, Sports, and Top News. I find this feature very useful for finding new trending keywords that are close to my business industry or field.hot searches google trends
How To Use hot searches google trends
First, there are some important things to tell you before we dive in.
Google Trends does not provide search volume. That would be too convenient, right?
Instead, it is displayed on an arbitrary scale of 0-100, with “0” representing the lowest point of relevance for a search term and “100” representing the highest point of relevance for that search term. A “100” represents the highest relevance of the search term.
These values are completely dynamic and will change as you introduce multiple search terms. They are then relative to the popularity of the other search terms you provide.hot searches google trends
By default, when you open the Google Trends website, it uses data from regular search results, but as you will soon learn, you can also browse other sources.
Google Trends search results and comparison
The Search Results page provides several data visualizations of your search. One is the “Interest over time” graph, which graphs interest over a selected time period on a relative scale of 0 to 100.
Below that, the “Interest by region” box provides a detailed breakdown of the terms you searched for. You can see which regions are of greatest and least interest for what you entered. Mouse over these maps to see a breakdown of your search results, and click on them to dig deeper into that region.